Mindset · Bestseller
How standout founders grow a company and a reputation — and how you can too.
Each founder begins at zero: no customers, no reputation, no proof. Starting-Line Journey gathers 24 lessons from founders who converted that blank page into flourishing companies — and maps the precise mindset shifts behind them.
Half memoir, half manual, it matches frank founder stories with exercises to try with your team that same week.
Enquire about this bookWhat’s inside.
- The blank-page edgeWhy beginning empty-handed beats beginning funded.
- Twenty-four founders, one threadThe common disciplines behind rare trajectories.
- Worth following firstBecoming someone worth following before anyone does.
- The first hundred daysA week-by-week game plan for fresh ventures.
- Lasting the distanceStamina rituals for the long middle miles.
Who it’s for.
First-time founders, young teams and anyone contemplating the jump from employment to ownership. People buy it for themselves — then pass it to a colleague.
- 24 self-contained lessons — dip in anywhere.
- Chapter-end exercises for teams and reading groups.
- Reader’s guide bundled with 25+ copy orders.
#1NY Times bestseller
24founder lessons
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The Starting-Line lessons also work as a 60-minute keynote and a half-day founders’ workshop.
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